Privacy Policy

Privacy Policy

Last updated: October 9, 2026

NicheGraph (“we”, “our”, “us”) operates the website nichegraph.com and the NicheGraph web application at app.nichegraph.com (the “Service”). This Privacy Policy explains what information we collect, how we use it, and the choices you have.

1. YouTube API Services

The Service uses YouTube API Services to retrieve publicly available YouTube channel and video data (such as channel names, subscriber counts, view counts, video counts, thumbnails, and publish dates) for analytics purposes.

By using the Service, you also agree to be bound by the YouTube Terms of Service.

Google’s use of information is described in the Google Privacy Policy.

2. Information We Collect

2.1 Account information

When you create an account or sign in (including with Google), we collect your name, email address, and profile image.

2.2 YouTube data (via YouTube API Services and our browser extension)

We collect and store:

  • Public YouTube channel identifiers (channel IDs, handles, channel names)
  • Public channel statistics (subscriber counts, total view counts, video counts)
  • Public video metadata (titles, view counts, publish dates, durations, thumbnails)
  • If you install our browser extension and opt in, the public channel IDs of YouTube channels you visit for research purposes, together with a pseudonymised user identifier and timestamp
  • If you connect your own YouTube channel via Google OAuth, data from your own channel that you authorise (channel statistics and, if granted, YouTube Analytics reports)

We do not collect your YouTube watch history, private videos, or any non-public YouTube data belonging to other users.

2.3 Usage information

We collect standard log and analytics data about how you use the Service (pages visited, searches performed, device and browser information) to operate and improve the Service.

3. How We Use Information

  • To provide channel analytics, rankings, revenue estimates, and discovery features
  • To operate, maintain, and improve the Service
  • To communicate with you about your account, updates, and support
  • To detect and prevent fraud, abuse, and security incidents

We do not sell your personal information. We do not use collected data for advertising profiling or credit decisions.

4. Sharing of Information

We share information only as follows:

  • Service providers: hosting, infrastructure, and analytics providers who process data on our behalf
  • Google / YouTube: when you authorise access via Google OAuth, data is exchanged with Google under Google’s Privacy Policy
  • Legal: when required by law or to protect our rights, users, or the public

5. Your Rights and Choices

You may:

  • Access, correct, or delete your account information at any time from your account settings
  • Request a copy or deletion of your personal data by emailing [email protected]
  • Disable the browser extension’s research-data sharing at any time from the extension settings (“stop sharing”)

5.1 Revoking Google access

You can revoke NicheGraph’s access to your Google account at any time via the Google security settings page. Revocation takes effect promptly and does not affect data already processed.

6. Data Retention

Account data is retained while your account is active. Public YouTube channel statistics are refreshed periodically; historical snapshots may be retained for analytics. You may request deletion of your personal data at any time.

7. Security

We use reasonable technical and organisational measures to protect your information, including encrypted connections (HTTPS), access controls, and credential rotation. No method of transmission over the internet is completely secure.

8. Children’s Privacy

The Service is not directed to children under 13, and we do not knowingly collect personal information from children under 13.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be announced on the Service. Continued use of the Service after changes constitutes acceptance.

10. Contact Us

For privacy questions or requests, contact us at [email protected].

NicheGraph
Privacy contact: [email protected]